Design is where science and art break even.
We’re not the biggest advertising agency in the Detroit area. We’re not even the biggest advertising agency in Birmingham, MI. Over 15 years ago, when we started Pure Energy Advertising, being the biggest wasn’t the goal. Providing the type of quality research and creative services, as you’d find at some of the big ad agencies, was. We knew a lot of the other smaller ad agencies in town could provide quality creative services, but they didn’t have much to offer on the science side of the business.
That brings us to our tag line, “Science + Art = Results.” You can provide a client with great
looking creative (art), but if you haven’t researched your clients’ target market, how effective is that creative going to be?Without the science side (the research) the art isn’t going to be as effective as it could be. Honestly, without the science side, you’re guessing at what will work best creatively. At Pure Energy Advertising, we don’t want to “guess” with our client’s marketing budgets. We want to know, as much as possible, so we don’t have to guess. That’s why the science side of the business is just as important as the art side. That’s why we say, “Science + Art = Results.”
We’re not the biggest advertising agency in the Detroit area. We’re not even the biggest advertising agency in Birmingham, MI. Over 15 years ago, when we started Pure Energy Advertising, being the biggest wasn’t the goal. Providing the type of quality research and creative services, as you’d find at some of the big ad agencies, was. We knew a lot of the other smaller ad agencies in town could provide quality creative services, but they didn’t have much to offer on the science side of the business.
That brings us to our tag line, “Science + Art = Results.” You can provide a client with great looking creative (art), but if you haven’t researched your clients’ target market, how effective is that creative going to be?Without the science side (the research) the art isn’t going to be as effective as it could be. Honestly, without the science side, you’re guessing at what will work best creatively. At Pure Energy Advertising, we don’t want to “guess” with our client’s marketing budgets. We want to know, as much as possible, so we don’t have to guess. That’s why the science side of the business is just as important as the art side. That’s why we say, “Science + Art = Results.”
What Clients Say
“Pure Energy Advertising created, developed, and delivered a two-and-one-half minute, animated, 3-D industrial video which helped explain our company’s product differentiation to the marketplace and was instrumental in our company’s successful raise of over $5M in private equity investment in our company. The video was especially well-received on Wall Street.”
What Clients Say
“We hired Pure Energy Advertising to help us develop a compelling message for our business. They hit the nail on the head with their writing, production and design. We couldn’t be more pleased.”
What Clients Say
“As a private school it is important that we not only retain the students that are currently enrolled but bring in new students as well. When trying to come up with a unique and compelling way to communicate our value to our students’ parents it was recommended to us that we contact Pure Energy Advertising. The campaign they developed for us has produced miraculous results. Our retention rate is higher than ever, and we’ve enrolled over 40 new students since the campaign began.”
What Clients Say
“We started working with Pure Energy Advertising when we were in the process of opening a new Assisted Living facility. The campaign they developed to promote the facilities grand opening was so successful that the facility not only sold out, but we also had a waiting list. We could not have been happier. Pure Energy then went to work developing ad campaigns and enhancing our brand image for our other senior care facilities we own and manage across northeastern Ohio. The websites and ad campaigns they created for our facilities have been great. I highly recommend Pure Energy Advertising.”
What Clients Say
“At the early stages of launching our business we hired Pure Energy Advertising to help with our corporate identity. They helped us come up with our company name, designed our logo, business cards and letterhead and designed our website. From day one of our launch Pure Energy made us look like a professional, established corporation. If you want your company image to look top notch, call Pure Energy.”
What Clients Say
“Pure Energy Advertising created a compelling campaign to promote a client event, which they also developed for us. The event was a great success and resulted in a 90% higher response than what we had achieved the previous year. We are glad we made the switch to Pure Energy.”
What Clients Say
“We have used Pure Energy Advertising for over 15 years. We hired them because of their ability to save us significant money on our media buys. We have remained with them because of their talent and ability to provide us with interesting and successful ideas that have helped our sales in all of our dealerships. I would recommend Pure Energy to auto dealers as well as others who are looking to improve their media buys and advertising results.”
What Clients Say
“We hired Pure Energy Advertising to develop a direct mail campaign for us. We’d done direct mail in the past without much success, but Pure Energy put together a direct mail campaign that was funny and employed a strong call to action. The direct mail campaign had a 10% response rate. That’s incredible!”